Bally - Swiss Fashion Brand

Bally is a Swiss fashion brand. It was originally called Bally & Co and founded in 1851 by Carl Franz Bally and his brother Fritz. Initially, the label produced footwear, inspired by a trip Carl had taken to a Parisian factory. One of the first European brands to enter the Chinese market, Bally has since extended its luxurious offering to clothes, leather goods, and handbags. Advertising wise, Bally is known for its use of color and quirky attitude.

Donning a double-breasted coat, Claas Nemitz stars in Bally's spring-summer 2021 campaign.

Claas, Chun & Kit Venture Outdoors for Bally Spring Campaign

Jackson Frederick takes to an open field to photograph Bally's spring-summer 2021 campaign that features art direction by Antonio Monfreda. Models Claas Nemitz, Chun Soot, and Kit Warrington enjoy a ...
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Model Henry Kitcher fronts Bally's fall-winter 2020 men's campaign.

Henry Stars in Bally Campaign

Henry Kitcher tackles a double booking for fall-winter 2020. Not only does the top model appear in Bally's lookbook, but he fronts the brand's campaign as well. Slipping into a ...
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Bally Makes a Return to Natural Form with Fall ’20 Collection

Bally makes a case for timeless neutrals with its fall-winter 2020 men's collection. The season takes shape around the concept of natural classics. The fashion brand tones down its usual ...
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Clément Chabernaud stars in Bally's spring-summer 2020 campaign.

Clément Chabernaud Fronts Bally Spring ’20 Campaign

Bally captures the spirit of its "Graphic by Nature" collection with its spring-summer 2020 campaign. The fashion brand explores the continual interaction between design and the environment. Sporting a wardrobe ...
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Bally is ‘Graphic by Nature’ for Spring ’20 Collection

Bally finds serenity with its spring-summer 2020 men's collection. The fashion brand embraces the theme of "Graphic by Nature" for the season. Unveiled during a recent presentation, Bally showcases ten ...
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Baptiste Zysman fronts Bally's fall-winter 2019 men's campaign.

Baptiste Zysman Travels to the Swiss Alps for Bally Fall ’19 Campaign

Bally looks to its heritage and heads to the Swiss Alps for its fall-winter 2019 men's campaign. Model Baptiste Zysman is the face of the season, linking up with photographer ...
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Heading to California, Bally unveils its spring-summer 2019 campaign.

Bally Embraces California Vibes for Spring ’19 Campaign

Bally unveils its spring-summer 2019 campaign entitled "Wanderlust." The advertisement follows a carefree road trip off the beaten path in California. Photographer Jack Davison and art director Ben Kelway collaborate ...
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Wang Chen Ming stars in Bally's fall-winter 2018 campaign.

Bally Returns to Nature for Fall ’18 Campaign

Bally taps Chinese model Wang Chen Ming as the star of its fall-winter 2018 campaign. He joins British model Edie Campbell for images shot by photographer Colin Dodgson. Embracing nature, ...
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Marc-André Turgeon fronts Bally's spring-summer 2018 men's campaign.

Marc-André Turgeon Goes Retro for Bally Spring ’18 Campaign

Bally resets its image with a refined campaign for spring-summer 2018. The fashion brand enlists Colin Dodgson to photograph the campaign. The American photographer mirrors Bally's refined sportswear aesthetic that ...
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Antoine Duvernois fronts Bally's fall-winter 2017 campaign.

Bally’s Mad About Plaid for Fall ’17 Campaign

Bally makes a plaid statement with its fall-winter 2017 campaign. The fashion brand puts its seventies-inspired looks in the spotlight with an emphasis on retro tartan prints. Capturing the attitude ...
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