Behind the Scenes: Sam Smith for Balenciaga Fall/Winter 2015 Campaign

The Fashionisto

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Published July 17, 2015

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Balenciaga shares behind the scenes images of its fall-winter 2015 advertising campaign, which stars singer Sam Smith. The moody campaign imagery was shot by photographer Josh Olins. Discussing the selection of Smith as this season’s campaign star, Balenciaga creative director Alexander Wang shares, “Beyond his tremendous talent, Sam Smith conveys a quiet elegance and a subtle sensuality that are perfect for Balenciaga. He represents both sensitivity and power–the dualities of the Balenciaga man.”

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