The Van der Loos Make Denham’s Fall 2026 Campaign a Family Affair

Good jeans run in the family as Mark Vanderloo, Emma and Mark Jr. head to the coast for Denham.

The Fashionisto

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Published November 3, 2026

Mark Vanderloo, Emma and Mark Vanderloo Jr. gather around an off-road vehicle.
Mark Vanderloo joins Emma and Mark Vanderloo Jr. for Denham’s fall-winter 2026 “Crafted for Generations” campaign. Photo: Hein Gijsbers / Denham

Mark Vanderloo makes Denham’s fall-winter 2026 campaign a family affair, joining his children, Emma and Mark Jr., for “Crafted for Generations.” Photographed by Hein Gijsbers, the Van der Loos head for the coast, gathering around a luggage-loaded off-roader and walking through the dunes in clothes suited to the journey. The family resemblance extends to the wardrobe, with stylist Pieter Vloon putting denim and easy layers to work across both generations.

Mark wears a checked overshirt over a white tank, while denim jackets and loose jeans give father and son common ground. Emma joins them in denim and a brown blazer, adding to the feeling of a shared wardrobe with room for individual choices. Denham’s premise is that good jeans can be lived in and eventually passed down. With the Van der Loos, that idea has an appealingly direct expression, a father and his children already looking at home in the same clothes.

Denham Fall/Winter 2026 Campaign

Mark Vanderloo wears a blue checked overshirt inside an off-road vehicle.
Mark Vanderloo wears a blue checked overshirt inside an off-road vehicle. Photo: Hein Gijsbers / Denham
Mark Vanderloo Jr. wears a red henley and jeans in coastal grass.
Mark Vanderloo Jr. wears a red henley and jeans in coastal grass. Photo: Hein Gijsbers / Denham
Mark Vanderloo sits in coastal grass wearing a denim jacket and jeans.
Mark Vanderloo sits in coastal grass wearing a denim jacket and jeans. Photo: Hein Gijsbers / Denham