
Orville Peck takes the reins for UGG’s latest social-first campaign. Peck heads to a Malibu ranch set, showcasing the brand’s Western footwear collection alongside faded denim, corduroy, and relaxed tailoring. The Lowmel Western sneaker and Otzo Western clog update classic silhouettes with cow hair, suede, and hand-painted leather. Much like Peck’s own stylized image, the shoe duo offers a playful twist on Western style. It’s an invitation to lean into fantasy. Against a backdrop of horses and California sunshine, UGG sells the modern wrangler as a character anyone can try on.
Orville Peck for UGG











