Sam Lammar Fronts Zadig & Voltaire’s This is Him! Fragrance Campaign

The Fashionisto

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Published January 30, 2017

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Updated February 22, 2023

Model Sam Lammar stars in Zadig & Voltaire's This is Him! fragrance campaign.Pin
Model Sam Lammar stars in Zadig & Voltaire’s This is Him! fragrance campaign.

French fashion brand Zadig & Voltaire enlists model Sam Lammar as the face of its most recent fragrance, This is Him! A woody fragrance, This is Him! features a seamless blend of black pepper, grapefruit aroma, incense, vanilla, and sandalwood.

Related: Anwar Hadid Rocks Cool Styles for Zadig & Voltaire’s Spring ’17 Campaign

Photographer Fred Meylan captures the advertisement for This is Him! as Sam sits for a black and white portrait. Lending the advertisement a casual look, stylist Jeanne Le Bault outfits Sam in a deep v-neck shirt.

Video: Zadig & Voltaire This is Him! Fragrance Campaign

Sam also appears in a video with Josephine Le Tutor. The engaging short is to the tune of You Belong by The Avener and Laura Gibson. / Hair by Christophe Hasenbein. Makeup by Jurgen Braun. Production by KA2 Production.


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