Kris Van Assche makes his return tangible with a new campaign featuring model and Haebmau co-CEO Sebastian Warschow. Photographed by Charlotte Stouvenot with styling by Mauricio Nardi, the images launch the Belgian designer’s revived label alongside the opening of its online shop.
After closing the brand in 2015, Van Assche revisits the relationship between tailoring and sportswear that defined his early work. Oversized double-breasted jackets, generously cut trousers, and striped shirts establish the formal vocabulary, while a gray half-zip worn over a shirt and tie captures his approach to mixing dress codes. As contemporary menswear continues to blur formal and casual dressing, Van Assche steps back into a conversation he helped start two decades ago.
