Rugby Ralph Lauren Launches E-Store

August 20, 2008

Rugby Ralph Lauren Launches E-Store

Rugby Ralph Lauren Launches E-Store

Rugby Ralph Lauren’s e-store has just launched.  Established in 2004, “Rugby is flavored by old school inspiration, nostalgic athleticism and modern-day eclectic prep.”

I think the prep look is visually interesting and could be taken to the next level by incorporating fashion forward streetwear items; creating a hybrid style of prep and street.

Pictures from Rugby