Robbie Williams Models AYDA’s Cheeky New Socks

The Fashionisto

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Published February 9, 2024

Robbie Williams rocks AYDA's new F**k Boy socks.Pin
Robbie Williams rocks AYDA’s new F**k Boy socks. Photo: Ricky Tompkins / AYDA

Embracing the spirit of love and playful banter, AYDA Activewear, founded by Ayda Field Williams, introduces a fresh collection of men’s socks just in time for Valentine’s Day. This exclusive range, featuring the playful input of her husband, Robbie Williams, showcases a variety of cheeky expressions that add a dash of irreverence to any ensemble.

With statements like F**k Boy, Nepo Baby, and F**king Fantastic, these socks are designed for those who enjoy a touch of audacity with their attire.

Robbie Williams for AYDA Men’s Socks Launch

Posing for a selfie, Robbie Williams wears AYDA's Nepo Baby socks.Pin
Posing for a selfie, Robbie Williams wears AYDA’s Nepo Baby socks. Photo: Ricky Tompkins / AYDA

Crafted for comfort and statement-making, each pair from AYDA’s latest launch blends bold expression and quality. The socks are presented in a 3-pack, offering a trio of options to suit different moods and occasions. Whether for a casual day out or as a conversation starter at an event, these cotton-poly blend socks promise to inject personality into the wearer’s style while ensuring an all-day ease.

Robbie Williams sports AYDA F**king Fantastic socks.Pin
Robbie Williams sports AYDA F**king Fantastic socks. Photo: Ricky Tompkins / AYDA

Retailing for $54, the 3-pack sock set is available for purchase at shopayda.com, making it easily accessible for those looking to gift a unique piece or upgrade their sock drawer with a pop of personality.


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