![River Island 2016 Fall Winter Denim Campaign 003 Dominik Bauer rocks a leather jacket with dark rinse denim jeans from River Island.](https://www.thefashionisto.com/wp-content/uploads/2016/10/River-Island-2016-Fall-Winter-Denim-Campaign-003.jpg)
River Island showcases its latest denim styles with a new fall-winter 2016 campaign. The British brand embraces a casual cool with a selection of straight and slim-fit denim jeans. The advertisement features several outfit proposals, highlighting dark and light denim rinses. Channeling the iconic bad boy look, River Island’s denim jeans go great with a leather biker jacket, while also accenting a smart trench coat.
Related: Simon Nessman Embraces Modern Cool for River Island’s Fall Campaign
River Island Fall/Winter 2016 Denim Campaign
![River Island 2016 Fall Winter Denim Campaign 002 Janis Ancens is front and center in black jeans for River Island's fall-winter 2016 denim campaign.](https://www.thefashionisto.com/wp-content/uploads/2016/10/River-Island-2016-Fall-Winter-Denim-Campaign-002.jpg)
![River Island 2016 Fall Winter Denim Campaign 011 Ton Heukels goes sporty in a green hooded jacket and jeans for River Island's fall-winter 2016 denim campaign.](https://www.thefashionisto.com/wp-content/uploads/2016/10/River-Island-2016-Fall-Winter-Denim-Campaign-011.jpg)
![River Island 2016 Fall Winter Denim Campaign 010 Zakaria Khiare doubles down on denim, completing his look with a River Island trench coat.](https://www.thefashionisto.com/wp-content/uploads/2016/10/River-Island-2016-Fall-Winter-Denim-Campaign-010.jpg)
![River Island 2016 Fall Winter Denim Campaign 005 Guerrino Santulliana models casual fashions for River Island's fall-winter 2016 denim campaign.](https://www.thefashionisto.com/wp-content/uploads/2016/10/River-Island-2016-Fall-Winter-Denim-Campaign-005.jpg)
![River Island 2016 Fall Winter Denim Campaign 001 Janis Ancens stars in River Island's fall-winter 2016 denim campaign.](https://www.thefashionisto.com/wp-content/uploads/2016/10/River-Island-2016-Fall-Winter-Denim-Campaign-001.jpg)