Swizz Beatz is a dapper vision as he covers Revolution magazine. The music artist dons tailored fashions accented by Zenith watches. Looking his best, Beatz receives help in the style department, courtesy of Fatima B. Meanwhile, photographer Jake Walters captures Beatz in brands like Dior Homme and Balmain.
Related: Farfetch Enlists Swizz Beatz for Holiday Campaign
Collaborating with Zenith, Beatz talks about the company’s legacy. He shares, “You take a brand like Zenith and you know people are not wearing it because the tastemakers are, or because it’s mentioned in a song. This is a brand of confidence, and to wear it you need to understand the brand and have confidence in yourself and that’s a message I want to spread.”
Beatz continues, “The movements are incredible and all of the pieces are in-house. You still have the heritage but Jean-Claude Biver and his team take this and graduate it and that’s where he is a genius–it’s one thing to have a strong brand but how do you graduate that brand? A lot of big companies get stuck in their old ways and think they can survive on their names–but those days are over, everyone has to move on and bring something new to the table.”
Swizz Beatz Revolution Photo Shoot
