Matteo Berrettini Fronts BOSS Spring 2024 Watch Campaign

The Fashionisto

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Published March 28, 2024

Matteo Berrettini fronts BOSS' spring-summer 2024 watch advertisement, wearing a chronograph quartz stainless steel watch with a black dial.Pin
Matteo Berrettini fronts BOSS’ spring-summer 2024 watch advertisement, wearing a chronograph quartz stainless steel watch with a black dial. Photo: Mikael Jansson / BOSS

Matteo Berrettini brings new energy to timekeeping in BOSS’ latest spring-summer 2024 campaign. The German brand, known for blending traditional and contemporary design, presents a look at its newest timepiece collection, captured by photographer Mikael Jansson.

With his calm confidence, Berrettini represents the modern man—dynamic, distinguished, and in control. The featured chronograph quartz watch embodies classic refinement with its stainless steel case and black dial. It pairs well with BOSS’ modern tailoring and timeless wardrobe essentials, highlighting its versatile designs.

BOSS Spring/Summer 2024 Watch Advertisement

Matteo Berrettini wears a blue-dial chronograph watch with a mesh bracelet for the BOSS spring-summer 2024 watch ad.Pin
Matteo Berrettini wears a blue-dial chronograph watch with a mesh bracelet for the BOSS spring-summer 2024 watch ad. Photo: Mikael Jansson / BOSS

A blue-dial chronograph with a mesh bracelet showcases BOSS’ approach to cutting-edge style in a parallel display. Berrettini also wears BOSS jewelry, including a chain necklace and bracelet, among other must-haves—balancing classic charm and modern allure.


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