Louis Vuitton Explores Boyhood & Adolescence for Spring ’19 Campaign

Virgil Abloh makes his stamp on Louis Vuitton with the brand's spring-summer 2019 men's campaign.
Virgil Abloh makes his stamp on Louis Vuitton with the brand’s spring-summer 2019 men’s campaign.

Virgil Abloh places the emphasis on concept over collection for his Louis Vuitton campaign debut. Abloh explores boyhood and adolescence with a three-part spring-summer 2019 campaign. The outing features photography by Inez & Vinoodh, Mohamed Bourouissa, and Raimond Wouda. Approaching the season with a look at the path to manhood, Inez & Vinoodh capture children in playful poses. Meanwhile, Mohamed Borouissa takes his inspiration from the art world. For instance, Borouissa references a painting of Gustave Courbet entitled “The Artist’s Studio,” which features Abloh front and center. Finally, Wouda captures youth from Los Angeles in a relaxed look at adolescence.

Related: Virgil Abloh Makes Louis Vuitton Debut with Spring ’19 Collection

Louis Vuitton Spring/Summer 2019 Men’s Campaign

Leo James Davis appears in Louis Vuitton's spring-summer 2019 men's campaign.
Leo James Davis appears in Louis Vuitton’s spring-summer 2019 men’s campaign.
Louis Vuitton taps Luke Prael to appear in its spring-summer 2019 men's campaign.
Louis Vuitton taps Luke Prael to appear in its spring-summer 2019 men’s campaign.
Mohamed Bourouissa captures a Louis Vuitton fitting for the label's spring-summer 2019 men's campaign.
Mohamed Bourouissa captures a Louis Vuitton fitting for the label’s spring-summer 2019 men’s campaign.
Raimond Wouda photographs students in Louis Vuitton shirts for the brand's spring-summer 2019 men's campaign.
Raimond Wouda photographs students in Louis Vuitton shirts for the brand’s spring-summer 2019 men’s campaign.
Collaborating with Raimond Wouda, Louis Vuitton celebrates boyhood for its spring-summer 2019 campaign.
Collaborating with Raimond Wouda, Louis Vuitton celebrates boyhood for its spring-summer 2019 campaign.

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