Jonas Glöer, Presley Gerber + More Embrace a Berlin State of Mind for HUGO Spring ’19 Campaign

January 25, 2019
Jonas Glöer fronts HUGO's spring-summer 2019 men's campaign.
Jonas Glöer fronts HUGO’s spring-summer 2019 men’s campaign.

HUGO embraces summer vibes with a new campaign in Berlin. The spring-summer 2019 outing brings together models Presley Gerber, Jonas Glöer, and Leonard Mushiete. Mirroring the eclectic style of Berlin, HUGO encourages the models to style themselves under the direction of Vanessa Reid. Looks feature casual denim, smart tailoring, and more. Meanwhile, Collier Schorr photographs the youthful adventure.

Related: HUGO Channels 90s Berlin Style for Spring ’19 Collection

HUGO Spring/Summer 2019 Men’s Campaign

Presley Gerber dons a check suit for HUGO's spring-summer 2019 men's campaign.
Presley Gerber dons a check suit for HUGO’s spring-summer 2019 men’s campaign.
Leonard Mushiete sports a pair of HUGO's underwear for the brand's spring-summer 2019 campaign.
Leonard Mushiete sports a pair of HUGO’s underwear for the brand’s spring-summer 2019 campaign.
Model Jonas Glöer reunites with HUGO for its spring-summer 2019 men's campaign.
Model Jonas Glöer reunites with HUGO for its spring-summer 2019 men’s campaign.
Front and center, Leonard Mushiete stars in HUGO's spring-summer 2019 campaign.
Front and center, Leonard Mushiete stars in HUGO’s spring-summer 2019 campaign.