Men’s technical fashion is front and center for GritMoves’ new campaign. The brand prides itself on stylish technical wear for the man on the go. Durable fashions take inspiration from the cyclist, athlete, and commuter for a lifestyle, which celebrates “courage, sustainability, and free movement.”
Related: Pascal Bier in ’50 Shades of Black’
Model Pascal Bier embodies GritMoves’ modern man as stars in the label’s newest campaign lensed by photographer Stefan M. Gerard. Styled by Jeroen Kamphorst, Pascal wears a versatile wardrobe, including everything from casual jackets to a sharp suit. GritMoves’ contemporary selection is excellent because it uses fabrics that feature heat venting, breathability, and water and wind repellence.
GritMoves Campaign
