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You are here: Home / Fashion / Campaigns / Yuri & Prithvi Don Sleek Style for Fursac Spring ’22 Campaign
Spring/Summer 2022

Yuri & Prithvi Don Sleek Style for Fursac Spring ’22 Campaign

Published on March 3, 2022
Yuri Pleskun stars in Fursac's spring-summer 2022 campaign.
Yuri Pleskun stars in Fursac’s spring-summer 2022 campaign.

Fursac, which SMCP Group acquired in 2019, is embracing a new attitude for its spring-summer 2022 campaign. Jean-Baptiste Talbourdet-Napoleone, creative director, and Lolita Jacobs, art director, collaborate to provide a fresh perspective to the Fursac man. Fursac’s elegant man finds a contemporary incarnation in the faces of Yuri Pleskun and Prithvi Balwantsingh for the spring collection.

Fursac enlists model Prithvi Balwantsingh as the star of its spring-summer 2022 campaign.
Fursac enlists model Prithvi Balwantsingh as the star of its spring-summer 2022 campaign.

Fursac Spring/Summer 2022 Campaign

Fursac has created a high-impact ad campaign for the spring season with photographer Oliver Hadlee Pearch. Pearch focuses his camera lens on Yuri and Prithvi, capturing a blend of close-up and full-body photos of the two models. Throughout the sequence of images, an emphasis is placed on the Fursac man’s attitude while also recognizing and appreciating his immaculate sense of style.

Related: YURI PLESKUN HITS THE STREETS FOR JACQUES MARIE MAGE SPRING CAMPAIGN

Donning a classic suit, Yuri Pleskun fronts Fursac's spring-summer 2022 campaign.
Donning a classic suit, Yuri Pleskun fronts Fursac’s spring-summer 2022 campaign.

Sheila Single styles Fursac’s spring-summer 2022 campaign. Yuri and Prithvi wear tailored ensembles that highlight classic menswear designs while maintaining a sartorial edge for today. Meanwhile, with the assistance of hairstylist Joseph Pujalte and manicurist Julie Villanova, Yuri and Prithvi are campaign-ready.

Prithvi Balwantsingh is a cool vision in sunglasses for Fursac's spring-summer 2022 campaign.
Prithvi Balwantsingh is a cool vision in sunglasses for Fursac’s spring-summer 2022 campaign.
Hitting the photo studio, Yuri Pleskun stars in Fursac's spring-summer 2022 campaign.
Hitting the photo studio, Yuri Pleskun stars in Fursac’s spring-summer 2022 campaign.
Yuri & Prithvi Don Sleek Style for Fursac Spring '22 Campaign
Yuri & Prithvi Don Sleek Style for Fursac Spring '22 Campaign

Filed Under: Campaigns

  • Fashion Label : De Fursac
  • Model : Yuri Pleskun
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