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Lacoste - French Fashion Brand

Lacoste is a French fashion brand, which was founded by René Lacoste and André Gillier in 1933. The label is known for its crocodile logo, which is derived from René Lacoste. Noting his intensity on the court, the tennis player was nicknamed the Crocodile by his fans. While Lacoste originally became known for its white polo shirt, the company also produces footwear, perfume, eyewear, leather goods, and ready to wear.

Lacoste Sportswear Keeps It Simple for Fall '18 Collection

Lacoste Sportswear Keeps It Simple for Fall ’18 Collection

Lacoste champions everyday style with an effortless sportswear lineup. Approaching the fall-winter 2018 season, the French brand gravitates towards navy to ground its collection. A crisp sporty aesthetic is at ...
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Lacoste Taps Into 80s Nostalgia for Fall '18 Collection

Lacoste Taps Into 80s Nostalgia for Fall ’18 Collection

Approaching its 85th anniversary, Lacoste serves up nostalgia. Creative director Felipe Oliveira Baptista revisited archives from the 1980s and 90s for the brand's fall-winter 2018 collection. While looking at the ...
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Mathias Lauridsen stars in the L'Homme Lacoste fragrance campaign.

Mathias Lauridsen Reunites with Lacoste for L’Homme Fragrance Campaign

After appearing in numerous Lacoste campaigns, model Mathias Lauridsen reunites with the brand. This time around, Mathias suits up as the face of L'Homme Lacoste. Posing alongside a crocodile, the ...
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Alexandre Cunha fronts Lacoste's fall 2017 underwear campaign.

Alexandre Cunha Stars in Lacoste Fall ’17 Underwear Campaign

Similar to his Armani Exchange relationship, model Alexandre Cunha proves his everlasting charm by reuniting with Lacoste. The Brazilian model fronts the French brand's underwear campaign. Jacob Sutton photographs Alexandre ...
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Lacoste Delivers Classic Sportswear for Spring '18 Collection

Lacoste Delivers Classic Sportswear for Spring ’18 Collection

Following a runway show, we explore Lacoste's spring-summer 2018 sportswear collection. While Felipe Oliveira Baptista's runway unveil channeled the seventies, the latest sportswear remains contemporary. Clean silhouettes come together with ...
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Lacoste Goes Retro for Spring '18 Collection

Lacoste Goes Retro for Spring ’18 Collection

Lacoste's spring-summer 2018 outing serves as a homecoming of sorts. Celebrating its 85th anniversary, Lacoste unveiled its collection during Paris Fashion Week. Until recently, Lacoste was a brand at New ...
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Lacoste Marries Practical & Sporty for Fall '17 Collection

Lacoste Marries Practical & Sporty for Fall ’17 Collection

Welcome to a new season. As usual, Lacoste brings a relaxed energy to its clothes. The brand's fall-winter 2017 collection provides simple pieces with an effortless color palette. Navy, grey, ...
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Lacoste juxtaposes images of René Lacoste and Novak Djokovic for its new campaign.

Novak Djokovic Fronts New Lacoste Campaign

Tennis player Novak Djokovic steps into a new role as the face of Lacoste. The French brand shows a passing of the torch from René Lacoste to Djokovic with an ...
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Lacoste presents its fall-winter 2017 men's collection during New York Fashion Week.

Lacoste Brings the 90s Back with Aviator Inspired Fall ’17 Collection

Lacoste most noticeably brings back baggy pants as the brand champions 90s style for its fall-winter 2017 men's collection. Creative director Felipe Oliveira Baptista looks to René Lacoste's background in ...
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Lacoste presents its key spring-summer 2017 men's styles.

Lignes de Court: Lacoste Does Tennis Inspired Leisure

Taking a note from its storied heritage, Lacoste pays tribute to the tennis court with its spring-summer 2017 collection. Leisure reigns as smart athletic influenced styles come together. Models Abiah ...
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