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Hugo Boss

Benjamin Eidem Fronts Hugo Boss Orange Fall/Winter 2013 Eyewear Campaign

Campaigns, Eyewear

Benjamin Eidem Fronts Hugo Boss Orange Fall/Winter 2013 Eyewear Campaign

Benjamin Eidem Stars in Hugo Boss Orange Fall/Winter 2013 Watches Campaign

Campaigns

Benjamin Eidem Stars in Hugo Boss Orange Fall/Winter 2013 Watches Campaign

Hugo Boss Installs Their Latest Window Display for the Summer Season

Fashion News

Hugo Boss Installs Their Latest Window Display for the Summer Season

Sergio Perez Fronts the HUGO McLaren Fall/Winter 2013 Collection

Post

Sergio Perez Fronts the HUGO McLaren Fall/Winter 2013 Collection

Hugo Boss Reveals Spring Window at their New York Meatpacking Store

Fashion News

Hugo Boss Reveals Spring Window at their New York Meatpacking Store

Alex Lundqvist Dons Hugo Boss for the Brand’s Store Opening in Rio de Janeiro

Post

Alex Lundqvist Dons Hugo Boss for the Brand’s Store Opening in Rio de Janeiro

James Smith Appears in Hugo by Hugo Boss Spring/Summer 2013 Lookbook

Lookbooks

James Smith Appears in Hugo by Hugo Boss Spring/Summer 2013 Lookbook

Arthur Gosse Poses for Hugo by Hugo Boss’ Spring 2013 Lookbook

Lookbooks

Arthur Gosse Poses for Hugo by Hugo Boss’ Spring 2013 Lookbook

Josh Duhamel Wears Hugo Boss for ‘Safe Haven’ Premiere

Style

Josh Duhamel Wears Hugo Boss for ‘Safe Haven’ Premiere

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Keeping an eye on men’s fashion in all its forms, from runway shows to street-level trends. Just as much attention goes to grooming, with haircuts that matter, scents that stick, and everything else guys are sizing up in the mirror.

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