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Hugo Boss

Matteo Berrettini & Lee Min-ho Return for Boss Spring 2024 Ad

Campaigns, Celebrity

Matteo Berrettini & Lee Min-ho Return for Boss Spring 2024 Ad

The BOSS x Perfect Moment Ski Collection: Winter’s New Look

Campaigns

The BOSS x Perfect Moment Ski Collection: Winter’s New Look

Matteo, Maluma + More Return for BOSS Fall 2023 Campaign

Campaigns, Celebrity

Matteo, Maluma + More Return for BOSS Fall 2023 Campaign

HUGO Fall 2023 Campaign: Style to Sound

Campaigns

HUGO Fall 2023 Campaign: Style to Sound

Maluma Stars in Porsche x BOSS Fall 2023 Campaign

Campaigns, Celebrity

Maluma Stars in Porsche x BOSS Fall 2023 Campaign

Matteo Berrettini X BOSS Capsule 2023: The Rematch

Campaigns, Celebrity

Matteo Berrettini X BOSS Capsule 2023: The Rematch

Men of the 2023 Met Gala: A Tribute to Karl Lagerfeld

Style

Men of the 2023 Met Gala: A Tribute to Karl Lagerfeld

Evan Mock Lends HUGO a Modern Attitude for Spring Campaign

Campaigns

Evan Mock Lends HUGO a Modern Attitude for Spring Campaign

Modern Tailoring Meets Sportswear: HUGO’s Red & Black Color Story

Lookbooks

Modern Tailoring Meets Sportswear: HUGO’s Red & Black Color Story

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Keeping an eye on men’s fashion in all its forms, from runway shows to street-level trends. Just as much attention goes to grooming, with haircuts that matter, scents that stick, and everything else guys are sizing up in the mirror.

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