Alexander McQueen breaks new ground with his latest collaborative effort for PUMA. Inspired by by boxing, the fall collection fuses the worlds of fashion and sporting. Indulging the whims of both outlets, McQueen crafts a collection that is as stylish as it is sporty. With the addition of an exposed singlet, an ordinary sweatshirt becomes a garment to admire, while ballooned sleeves and a tapered abdomen give the polo shirt a much needed makeover. McQueen’s subtle changes to traditional athletic-wear create such an appeal that the collection easily transcends its initial purpose and crosses into the arena of daywear.