HUGO Plays with Shapes for Spring ’20 Editorial Collection

The Fashionisto / Published October 31, 2019

HUGO presents its spring-summer 2020 editorial collection with a lookbook featuring models Elias de Poot and Benjamin Olisah. The pair takes to a studio set to showcase the German brand’s standout looks for the season. Slouchy silhouettes are front and center with retro-inspired fits. Tailored clothing such as pleated trousers and oversized suit jackets join casual staples. Essentials like the denim jacket and hoodie are executed with a refined attitude. While a hooded jacket is beautifully cut from suede, HUGO’s denim jacket is studded to designer perfection. However, the runaway element from the new collection is the focus on low belted waists.

HUGO Spring/Summer 2020 Men’s Editorial Collection


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