Etro Spring 2024: Discover Etroallegories

The Fashionisto / Published June 20, 2023

With the warm air of spring and the golden hue of summer in mind, Etro unveils its spring-summer 2024 collection. They say inspiration can come from the most unlikely sources, and this is especially true for Etro’s new collection. A chance discovery of Cesare Ripa’s seventeenth-century Iconology led Marco De Vincenzo on an intriguing journey through time and art.

Symbolic images of virtues, vices, and qualities sparked the imagination, drawing surprising connections between then and now. It’s about fashion making a statement, without saying a word, much like the allegories of old and, believe it or not, our modern-day memes, TikToks, and GIFs.

Just as the memes and GIFs we share hold meaning beyond the visual, so does the art of dressing up. An outfit can express a mood, a personality, or a story. In fashion, as in allegory, a shirt is never just a shirt or a jacket, just a jacket. That’s what this collection seeks to capture.

Etro Spring/Summer 2024 Collection

Spring and summer at Etro are all about flowing shapes that softly graze the body, complemented by rhythmic patterns that undulate the fabric. The collection presents a curious juxtaposition: simplicity meets ceremonial flair, and daily wear takes on a hint of the divine.

When it comes to individual pieces, the lineup does not disappoint. It’s a creative mix: jumpsuits meet long cardigans, fuzzy sweaters cozy up to football tops, and bermudas hang out with relaxed blazers. And let’s not forget the thick blankets that have been transformed into cozy coats—a playful yet practical nod to the chill of spring evenings and breezy summer nights.

Woven into this line, you’ll find traces of Ripa’s Iconology. Look closely and spot prints or jacquards depicting allegorical images of Bellezza, Augurio Buono, Eternità, Tenacità, and Lussuria. The old meets the new in an exciting fashion hide-and-seek game.

The accessories reflect the collection’s spirit: from square-toed doll shoes and intarsia bags to hyper-vulcanized wallabies. Each addition speaks to the collection’s central theme—a fusion of solemnity and fun, the sacred and the playful.


Recent Updates

The Vanderloos Return in s.Oliver's Essential Casual Style

The Vanderloos Return in s.Oliver’s Essential Casual Style

Father-son duo Mark Vanderloo and Mark Vanderloo Jr. have returned to the forefront, rekindling their partnership with s.Oliver after a ...
Massimo Dutti Refined: Limited Edition Fall 2023

Massimo Dutti Refined: Limited Edition Fall 2023

Massimo Dutti's fall-winter 2023 Limited Edition collection offers a modern, sartorial wardrobe. The brand, known for its sophisticated aesthetic, has ...
Hao Yun Xiang Exudes Modern Luxury for WSJ. Magazine China

Hao Yun Xiang Exudes Modern Luxury for WSJ. Magazine China

Hao Yun Xiang steps into the frame for WSJ. Magazine China—like a modern-day sartorial savant. The leading Chinese model embodies ...
Zane Phillips Embraces His Cheeky Side for Dsquared2

Zane Phillips Embraces His Cheeky Side for Dsquared2

Zane Phillips takes center stage with his new Dsquared2 outing, a vivid representation of casual luxury. Snapped by Dsquared2's Dan ...
Ben Sherman Signature Ad Sets the Stage for a Nostalgic Fall

Ben Sherman Signature Ad Sets the Stage for a Nostalgic Fall

The Ben Sherman Signature fall-winter 2023 collection unfolds like a canvas of immediacy, an anthem to owning the here and ...
Vacation Planning Featured

The Importance of Vacation Planning for a Memorable Experience

Vacations are a chance to escape from the daily grind, explore new places, and create lasting memories. They are all ...

Leave a Comment