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Etro - Italian Fashion House

Etro is an Italian fashion house, which was founded in 1968 by Gimmo Etro. A family business, Etro sells menswear, womenswear, fragrances, accessories, and home products. The brand is known for its use of rich colors and prints, particularly its 1981 introduction of paisley. Etro did not make its runway debut until 1996 during Milan Fashion Week. Elegant tailoring and ornate patterns contribute to Etro's fashionable signatures. Headed by Kean Etro as men's creative director, the label is also run by Veronica, Jacopo, and Ippolito Etro.

Models Alberto Perazzolo and Maxime Trabouile sport Etro's 24 Hour jacket.

Maxime & Alberto Don Etro’s 24 Hour Jacket

Models Alberto Perazzolo and Maxime Trabouile sport Etro's 24 Hour jacket. Italian brand Etro unveils a versatile essential as part of its fall-winter 2020 collection. Front and center, the 24 ...
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Parker van Noord stars in Etro's fall-winter 2020 men's campaign.

We Are All One: Etro Unveils Fall ’20 Campaign

Etro founder Gimmo Etro fronts the brand's fall-winter 2020 campaign. Etro looks to the past with a renewed interest when approaching its fall-winter 2020 campaign. The Italian label embraces the ...
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Hang, Justin + More Go Sartorial for Etro Tailoring Campaign

Hang, Justin + More Go Sartorial for Etro Tailoring Campaign

All smiles, Hang Yu, Jonas Barros, Tuur Sikkink, and Justin Eric Martin suit up for Etro. Etro launches four new suits with its Formale Eccezionale collection. The Italian fashion house ...
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Etro Goes Traditional with an 'Exotic Twist' for Fall '20 Collection

Etro Goes Traditional with an ‘Exotic Twist’ for Fall ’20 Collection

Etro addresses traditional men's style with its fall-winter 2020 collection. The Italian fashion house reinterprets classic menswear with an "exotic twist." Proposing regal ensembles for "hopeless romantic gentlemen," Etro delivers ...
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Mark Vanderloo stars in Etro's spring-summer 2020 campaign.

Mark, Alton & James are Nomads for Etro Spring ’20 Campaign

Etro sails into spring-summer 2020 with its campaign, "We Are All Nomads." The Italian fashion house works with photographer Cass Bird for the season. Alternating between an Etro decorated sailboat ...
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Etro Delivers a 'Desert Saga' with Spring '20 Collection

Etro Delivers a ‘Desert Saga’ with Spring ’20 Collection

Fashion brand Etro delivers a "Desert Saga" with its spring-summer 2020 men's collection. Juxtaposed with pieces from its new Star Wars capsule, the lineup fuses various influences from Kean Etro's ...
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Models Niko Traubman and Erik Van Gils front Etro's spring-summer 2019 campaign.

Erik Van Gils & Niko Traubman Take to the Beach for Etro Spring ’19 Campaign

Erik Van Gils and Niko Traubman embrace a "Pacific Zen" as the stars of Etro's spring-summer 2019 campaign. The pair joins Edie Campbell and Olivia Vinten at the beach for ...
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Peter Finn stars in Etro's spring-summer 2018 campaign.

Etro’s Man Packs a Stylish Punch for Spring ’18 Campaign

Etro revisits its roots as the label takes to various Milanese locations for its spring-summer 2018 campaign. Models Piero Mendez, Peter Finn, Callum Stoddart, and Simon Martyn front the outing ...
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Etro Looks to Indonesia for Spring '19 Collection Inspiration

Etro Looks to Indonesia for Spring ’19 Collection Inspiration

Etro references Indonesian culture as the label approaches its spring-summer 2019 collection. The elegant season is unveiled with a lookbook featuring models Tony Thornburg, Niko Traubman, Peter Finn, and Simon ...
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Etro Takes a 'Dandy Detour' for Fall '18 Collection

Etro Takes a ‘Dandy Detour’ for Fall ’18 Collection

Etro delivers on a dashing collection for fall-winter 2018. Approaching the season, Kean Etro sets a place for the modern dandy. Fine suiting is front and center for the occasion ...
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