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Etro

Established in 1968 by the esteemed Gimmo Etro, Etro is a renowned Italian fashion house specializing in menswear, womenswear, fragrances, accessories, and home products. Celebrated for its vibrant colors and patterns—notably the 1981 introduction of paisley—this luxurious brand has become synonymous with high-end quality clothing.

Etro first strutted the stages of Milan Fashion Week in 1996, bringing elaborate patterns and sophisticated tailoring that would become its distinguishing trademarks. For many years, Kean Etro was at the helm as men’s creative director, with the family business being run by Veronica, Jacopo, and Ippolito Etro. However, in 2022, designer Marco de Vincenzo took up this mantle to bring a new vision for the label.

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Consider this your passport to the exclusive world of luxury designer brands for men. Picture iconic fashion houses like Prada, Dior, and Louis Vuitton—destinations that stand as lighthouses for those craving sartorial excellence.  Our curated …

Etro Fall Winter 2023 Campaign

Campaigns

Etro Takes to Scotland for Enchanting Fall 2023 Campaign

Etro’s fall-winter 2023 campaign is nothing short of a sartorial dream. Conceived under the creative eye of Marco De Vincenzo, this enchanting visual story unfolds …

Etro Spring Summer 2023 Collection Men 003

Runway Shows

Etro Spring 2024: Discover Etroallegories

With the warm air of spring and the golden hue of summer in mind, Etro unveils its spring-summer 2024 collection. They say inspiration can come …

Louis Baines makes a sartorial statement in a jacquard jacket with tailored trousers.

Lookbooks

Etro is Ready to Wow with a Formal Spring

As we enter the new year, Etro makes an impressive sartorial statement with a curated look at its spring-summer 2023 collection. This gorgeous line celebrates …

Ren Jialun Etro Men Campaign Fall 2022 Turtleneck Sweater

Campaigns, Celebrity

Ren Jialun Embraces Etro’s Refined Wild Side

This autumn, Etro draws inspiration from the beauty of nature. Therefore, the Italian brand imbues a motif inspired by nature with its inherent allure. As the face …

Sam Mallos Model Etro Campaign Men Fall 2022

Campaigns

Sam Mallos Hits the Desert for Etro Campaign

The fall-winter 2022 advertising campaign for Etro features the desert that surrounds Los Angeles as its background. On the other hand, Etro considers its advertisement’s setting symbolic …

Erin Mommsen stars in Etro's spring-summer 2022 men's campaign.

Campaigns

Etro Embraces a Free Spirit for Spring ’22 Campaign

The “Empire of Freedom” is the theme of Etro’s spring-summer 2022 collection. The Italian brand looks to photographer Mario Sorrenti to capture its newest campaign. Etro’s advertisement showcases its …

Antonia El Ghali, Pasquale, and Andrea Silenzi star in Etro's holiday 2021 campaign.

Campaigns

Celebrate a Glam Holiday Season with ‘Zodiacs Under the Sign of Etro’

Etro is putting on a party to show off its latest styles for this year’s holiday season. The Italian fashion house shares its contemporary world with …

Kit Butler 2021 Man About Town Editorial 006

Men's Fashion Editorials

Kit Butler Charms in Etro for Man About Town

Kit Butler is back with another editorial that is full of charm. In the latest issue of Man About Town, the British model appears inside the magazine. …

Embracing casual style, Valentin Humbroich appears in Etro's fall-winter 2021 campaign.

Campaigns

Etrovaganza: Valentin, Sonny + More Front Etro Fall Campaign

It’s an all-out paisley explosion as Etro presents its fall-winter 2021 campaign. The Italian brand entitles its new outing “The House of Etrovaganza.” For the occasion, Etro’s …

Parker Van Noord stars in Etro's spring-summer 2021 men's campaign.

Campaigns

Parker, Grace & Alessio Spread Joy in Etro Spring Campaign

Parker Van Noord, Grace Musase, Alessio Pozzi, and Anna Ewers take to a brightly lit London studio for Etro’s spring-summer 2021 campaign. Exuding immediate joy, …

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