Brooklyn Beckham Dons Collegiate Style for Pepe Jeans Campaign

September 25, 2022
Pepe Jeans Campaign Men Fall 2022
Skateboarding through the streets of London, Brooklyn Beckham stars in Pepe Jeans’ fall-winter 2022 campaign. Photo: Josh Olins / Pepe Jeans

Caught on Camera is the new campaign Pepe Jeans is launching for fall-winter 2022. Brooklyn Beckham reunites with the fashion brand for its most recent advertising and travels to London for the occasion. While in town, Beckham checks into a local hotel while showcasing Pepe Jeans’ collegiate-inspired styles for the season. 

Brooklyn Beckham Rugby Pepe Jeans Campaign Men Fall 2022
Brooklyn Beckham wears a rugby top for Pepe Jeans’ fall-winter 2022 campaign. Photo: Josh Olins / Pepe Jeans

Brooklyn Beckham for Pepe Jeans Fall/Winter 2022 Campaign

For the fall-winter 2022 campaign for Pepe Jeans, photographer Josh Olins photographs Brooklyn Beckham. Olins mixes color and black-and-white photographs for the occasion. Meanwhile, stylist Daniel May is in charge of Beckham’s style. May dresses Beckham in a wardrobe of reinterpreted classics that Pepe Jeans offers for the current season. 

Brooklyn Beckham Black-and-White Photo Pepe Jeans Campaign Men Fall 2022
Appearing in a black-and-white photo, Brooklyn Beckham fronts Pepe Jeans’ fall-winter 2022 campaign. Photo: Josh Olins / Pepe Jeans

This fall, buttoned cardigans, varsity bomber jackets, and striped sweaters are some of the standout items for Pepe Jeans. The label revisits these classics, referencing the preppy style and varsity-inspired fashions that contribute to its heritage. Denim and retro college designs are reimagined through the lens of today’s remix culture to provide exciting new looks. 

Brooklyn Beckham Pepe Jeans Campaign Men Fall 2022
Reuniting with Pepe Jeans, Brooklyn Beckham appears in the brand’s fall-winter 2022 campaign. Photo: Josh Olins / Pepe Jeans
Brooklyn Beckham Varsity Jacket Pepe Jeans Campaign Men Fall 2022
Sporting a varsity jacket, Brooklyn Beckham stars in Pepe Jeans’ fall-winter 2022 campaign. Photo: Josh Olins / Pepe Jeans
Brooklyn Beckham Cardigan Sweater Pepe Jeans Campaign Men Fall 2022
Embracing collegiate style, Brooklyn Beckham fronts Pepe Jeans’ fall-winter 2022 campaign. Photo: Josh Olins / Pepe Jeans
Brooklyn Beckham Leather Sofa Pepe Jeans Campaign Men Fall 2022
Relaxing on a leather sofa, Brooklyn Beckham fronts Pepe Jeans’ fall-winter 2022 campaign. Photo: Josh Olins / Pepe Jeans