From the H&M Archive

Ton Heukels by Lorenzo Marcucci in H&M x Marni

March 11, 2012

Ton Heukels by Lorenzo Marcucci in H&M x Marni

The Marni Mix–L’uomo Elite model Ton Heukels heads to the studio for photo session with Lorenzo Marcucci. Enlisted for a

Adrian Bosch for H&M x Marni Spring 2012 Collection

March 7, 2012

Adrian Bosch for H&M x Marni Spring 2012 Collection

International Play–Now hitting select H&M stores, Marni brings its signature use of boxy silhouettes and quirky prints to the forefront.

Oscar Spendrup for H&M Perfect Prints

March 6, 2012

Oscar Spendrup for H&M Perfect Prints

Fun for the Ages–Shot against hard candy colors, Oscar Spendrup joins his female companions for a look at H&M’s latest

Jacey Elthalion for H&M Spring/Summer 2012 Accessories

March 6, 2012

Jacey Elthalion for H&M Spring/Summer 2012 Accessories

Accessory Gambit–H&M shells out all the right trinkets for an in-trend spring/summer 2012 season, tapping Jacey Elthalion for their latest

Paddy Mitchell, Tanner Dillon & Tucker Des Lauriers by Mariano Vivanco for H&M Magazine

February 28, 2012

Paddy Mitchell, Tanner Dillon & Tucker Des Lauriers by Mariano Vivanco for H&M Magazine

Retro Spin–Photographed by Mariano Vivanco, Paddy Mitchell joins Request models Tanner Dillon and Tucker Des Lauriers for an eighties-inspired spread

Matt Clunan & RJ Rogenski for H&M Fresh Start

February 21, 2012

Matt Clunan & RJ Rogenski for H&M Fresh Start

Fresh Start–Matt Clunan and RJ Rogenski are smart appropriate for the latest spring outing from H&M. Taking in a lineup

Oscar Spendrup for H&M It’s All About You!

February 20, 2012

Oscar Spendrup for H&M It’s All About You!

Oscar Fun–Oscar Spendrup is enlisted for a fun spring outing from popular Swedish retailer H&M. Wearing the latest garments from

Arthur Olecki for H&M Rough Style

February 7, 2012

Arthur Olecki for H&M Rough Style

Mr. Spunky–H&M takes a cheeky stab at rough fashion with a new stylish feature starring Select model Arthur Olecki. Pulling

Linus Gustin for H&M Seaside Splendor

January 30, 2012

Linus Gustin for H&M Seaside Splendor

Seaside Splendor–H&M goes the way of the nautical motif for a new style moment featuring Swede favorite Linus Gustin. From

RJ Rogenski for H&M Top 10 Essentials

January 30, 2012

RJ Rogenski for H&M Top 10 Essentials

Kick Starter–H&M curates their list of the top ten essentials to kick off the spring season. Working with RJ Rogenski

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