From the H&M Archive
January 12, 2012
Simon Nessman for H&M Urban Scene
Urbanscape–Simon Nessman is recruited by H&M once more, this time around for their Divided lineup. Taking pieces from the spring/summer
January 4, 2012
Tony Ward for H&M Modern Classics Campaign
Commercial Appeal–Tony Ward finds himself recruited for H&M once more, taking a starring role in a new campaign for the
January 4, 2012
David Beckham Bodywear for H&M
Crafting the Fundamentals–David Beckham dons pieces from his first bodywear collection for H&M. Part of an ongoing collaboration with the
January 4, 2012
River Viiperi for Versace x H&M Cruise 2012
Digital Collection–Versace is back with another H&M designer collaboration and along for the ride once more is none other than
December 30, 2011
Simon Nessman for H&M Personal Touch
Personal Touch–H&M once again taps Simon Nessman for a shoot, this time around for a look at their spring Divided
December 28, 2011
Garrett Neff & Reid Prebenda for H&M Updated Classics
Smart Looks–Continuing their collegiate theme, H&M enrolls Garrett Neff and Reid Prebenda for a classics-fueled look at spring. Hitting the
December 28, 2011
Romulo Pires for H&M Key Looks by Ann-Sofie Johansson
Spring Key–H&M looks to the spring/summer 2012 season with a new lookbook featuring Romulo Pires. With ensembles selected by H&M
December 4, 2011
Jake Davies & Tom James by Asa Tallgard for H&M
The Great Escape–Provided art direction by Gunilla Engdahl, Jake Davies and Tom James are photographed by Asa Tallgard for a
November 29, 2011
Benjamin Eidem by Kacper Kasprzyk for H&M Spring 2012
Cheerful Proceedings–H&M taps this season’s breakout star, Benjamin Eidem for their spring 2012 lookbook, lensed by Kacper Kasprzyk. Mixing subtle
November 29, 2011
News | Marni x H&M Spring 2012 Collaboration
Marni Hype–Hot on the heels of a successful run with Versace, H&M is teaming up with Italian label Marni for