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You are here: Home / Fashion / Campaigns / Alberto Fronts Bikkembergs Spring ’22 Underwear Campaign
Spring/Summer 2022

Alberto Fronts Bikkembergs Spring ’22 Underwear Campaign

Published on March 31, 2022
Alberto Perazzolo Model Bikkembergs Underwear Campaign Spring 2022
Alberto Perazzolo stars in Bikkembergs’ spring-summer 2022 underwear campaign.

After getting a sneak peek at Bikkembergs’ forthcoming autumn collection, we return to the current season with a new advertising campaign for the brand. The fashion company launches its ad for men’s underwear. Bikkembergs has cast model Alberto Perazzolo as the face of the collection for spring-summer 2022. The model hits the photo studio, where he displays his most exemplary angles.

Alberto Perazzolo takes up the spotlight for Bikkembergs' spring-summer 2022 underwear campaign.
Alberto Perazzolo takes up the spotlight for Bikkembergs’ spring-summer 2022 underwear campaign.

Bikkembergs Spring/Summer 2022 Underwear Campaign

Photographer Emilio Tini brings his acute eye to the season as he collaborates with Bikkembergs to capture the underwear ad for the label. Tini manipulates the lighting to produce dramatic shadows for the advertisement. Alberto Perazzolo, who personifies Bikkembergs’ sporty man persona, takes center stage in the brand’s iconic underwear designs.

Related: EDDIE KLINT IS A CHIC VISION IN ROBERTO COLLINA FALL ’22 COLLECTION

Bikkembergs Underwear Campaign 2022 Alberto Perazzolo Model
Model Alberto Perazzolo fronts Bikkembergs’ spring-summer 2022 underwear campaign.

Embracing the new season, Bikkembergs emphasizes the importance of traditional designs in the world of underwear. Taking the spotlight, Alberto Perazzolo keeps things simple in white underwear designs. Bikkembergs highlights the form and comfort of its briefs and boxer-cut underwear.

Bikkembergs Underwear Advertising 2022 Alberto Perazzolo Model
Bikkembergs unveils its spring-summer 2022 underwear campaign starring model Alberto Perazzolo.
Bikkembergs Underwear Campaign Spring 2022 Alberto Perazzolo Model
Emilio Tini photographs Alberto Perazzolo for Bikkembergs’ spring-summer 2022 underwear campaign.

Filed Under: Campaigns, Underwear

  • Photographer : Emilio Tini
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