ALDO unveils its fall-winter 2015 advertising campaign, which features creative personalities. Tasked with presenting ALDO’s footwear in a personal fashion unique to themselves, DJ Will Power and community creative Olu Alege appears in the season’s first images. Power tackles travel with a hi-top sneaker, while Alege highlights boots with a seasonal theme.
ALDO chief creative officer Douglas Bensadoun elaborates on the brand’s latest advertisements, sharing, “Inspiration Is Everywhere is an evolution of the work we’ve been doing over the past few seasons. ALDO is a facilitator, a co-conspirator, empowering our customers to express themselves and to wear their inspiration proudly. To reflect this collaboration, the campaign is presented as a diptych: two side-by-side images that play off each other visually and conceptually.”