Marcus Hedbrandh by Matteo Montanari for Replay Fall 2010 Campaign

The Fashionisto

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Following an earlier video look at Replay’s fall 2010 campaign, the label’s visual campaign photographed by Matteo Montanari has surfaced. Featuring PMA model Marcus Hedbrandh, the campaign maintains a light mood with a casual array of staples captured with a certain earnest.

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