Filippa K’s holiday 2026 campaign gives festivewear a practical footing, dressing Mumin Karacil for the type of gathering where choosing the music is part of hosting. Photographed by Magnus Lechner, the story follows the preparations before friends get together. Maria Barsoum’s styling approaches the occasion through texture, giving everyday combinations a seasonal lift.
A brown sweater tucked into corduroy trousers draws warmth from closely matched colors, while a blue zip-neck knit brings a brighter note to dark trousers and leather boots. Velvet tailoring raises the dress code, with a white T-shirt keeping the mood sociable.
Even the shearling car coat has a useful part to play, lending the arrival as much attention as the evening indoors. Filippa K suggests clothes for making an effort and then getting comfortable, with plenty of life left in them once the holiday invitations run out.
Filippa K Holiday 2026 Campaign
The everyday wardrobe also shapes Filippa K’s pre-fall 2026 campaign, where tactile layers accompany city errands.
