Yang Hao

Yang Hao is a Chinese model whose career began with victory in the 2017 China Model Star contest. The win led to representation with Oriental Bentley, followed by Elite, and an international runway debut the following year.

His first European season included Les Hommes and No.21, with a closing appearance for Raf Simons. In a 2020 interview with Men’s Uno China, Yang recalled that the closing assignment surprised him, and that the label continued booking him in subsequent seasons. His second international season, in January 2019, brought 21 shows and a noticeable increase in overseas opportunities.

Education continued alongside those bookings. Studying fashion performance in Beijing, Yang chose a directing specialization that could also prepare him for work behind the scenes. His interest in the profession extended to its less visible demands, from communication with photographers to the different skills required for magazine and commercial shoots.

“Most of the time, models are in the position of being chosen,” he told the magazine, translated from Chinese, discussing the limited opportunities to explain the work behind a fashion image.

Prada provided an important early advertising milestone. Yang joined the cast of its fall-winter 2019 campaign, photographed by Willy Vanderperre, and returned for the house’s resort 2020 imagery. Further assignments included advertising for Dunhill and Loewe, expanding his photographic work alongside the runway schedule.

Dior became another recurring relationship. Yang appeared in the house’s spring 2023 advertising and returned for its fall 2023 campaign, photographed by Rafael Pavarotti. These bookings added a sustained connection with the French house to the European work that had developed from his first seasons abroad.

Magazine collaborations have remained a parallel part of Yang’s career. His portfolio includes GQ Style China and Harper’s Bazaar China, alongside repeated appearances in WSJ. Magazine China. A 2024 story photographed by Xiuyu Chang continued that editorial relationship, giving him further opportunities to develop the photographic side of a profession he had studied as well as practiced.