The American designer whose path through music and image-making brought a different kind of technical curiosity into the fashion studio.
Matthew M. Williams

Oakley


Born: 1985 (41)

From: Pismo Beach, California, United States

Creative Director: Givenchy (2020 - 2023)


Matthew M. Williams

The American designer whose path through music and image-making brought a different kind of technical curiosity into the fashion studio.

Matthew M. Williams is an American fashion designer whose clothing gives industrial details a heightened role. A buckle or fastening can determine the character of a piece, making utility part of its visual appeal. His work connects the development of a product with the ways clothes circulate through music and youth culture.

Williams entered fashion through an unconventional route, working on visual and performance projects with musicians including Lady Gaga and Kanye West. In 2015, he launched Alyx, later known as 1017 Alyx 9SM, with a wardrobe that brought technical research into close-fitting urban clothes. The label’s rollercoaster-inspired buckle became a recognizable expression of his interest in hardware, extending from belts into collaborations.

Givenchy appointed him creative director in June 2020. His men’s and women’s collections brought that product-focused approach into a couture house, applying it to tailoring and accessories as well as sportswear. His departure was announced in December 2023, effective January 1, 2024. In a GQ interview that month, he described wanting to concentrate on the next stage of Alyx, then preparing to move its studio to Paris.

In 2025, Williams introduced an independent namesake clothing project. Discussing it with Vogue, he presented a more direct way of working, including being personally available in the sales showroom. That smaller scale returned attention to the garment and its production. Across his different projects, the continuity is an interest in how the details of making can become the details through which a person recognizes a designer’s work.

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Collected Work

Givenchy Highlights New Elegance for Holiday 2023 Campaign

November 21, 2023

Givenchy Highlights New Elegance for Holiday 2023 Campaign

As the festive season unfolds, Givenchy reveals its holiday campaign for 2023, showcasing the brand’s continuous evolution under the creative

Taeyang for Givenchy: Fall 2023 Campaign Unveiled

July 15, 2023

Taeyang for Givenchy: Fall 2023 Campaign Unveiled

Givenchy’s fall-winter 2023 campaign is a union of modern refinement and boundary-defying style, starring K-Pop superstar and House ambassador Taeyang.

Disney x Givenchy 101 Dalmatians Collection Arrives at Nordstrom

July 26, 2022

Disney x Givenchy 101 Dalmatians Collection Arrives at Nordstrom

Disney x Givenchy 101 Dalmatians Collection Givenchy introduces its second partnership with Disney with a new capsule collection inspired by the famous animated classic 101 Dalmatians.

Matthew M. Williams Hits the Reset for Givenchy

January 26, 2021

Matthew M. Williams Hits the Reset for Givenchy

LVMH is hedging its bets on Matthew M. Williams to deliver a successful new chapter for Givenchy after Clare Waight