Burberry taps into the star power of British actor Tom Blyth to front its high summer 2026 campaign, a nostalgic tribute to the vibrant culture of Britain’s open-air lidos. Photographed by Ryan McGinley, the campaign finds the Hunger Games star trading dystopian landscapes for the hazy, sun-drenched atmosphere of a summer afternoon by the pool.
Burberry High Summer 2026 Campaign
Blyth leads the menswear collection, wearing Daniel Lee’s heritage check co-ords and relaxed tailoring in cuts that run from the pool deck to the beach at dusk. Alongside model Babacar N’Doye, Blyth works through a wardrobe centered on the Burberry Check reimagined in soft cornflower blue and aubergine, appearing on swim shorts and a hooded jacket alongside the classic stone palette on bucket hats and matching shorts.
McGinley shoots both men in full summer motion, wet and mid-action, before the campaign opens out to a beach at sunset. Check shorts against an orange sky in the final frames settle the point that Burberry heritage travels, from lido ritual to shoreline escape.
Burberry’s relationship with its own heritage goes deeper in the house’s 170th anniversary trench campaign.
