Calvin Klein’s fall 2025 campaign turns its focus to Jalen Green, who enters the frame as both athlete and city figure. The images move between tiled interiors, rooftop courts, and Manhattan streets, staging Green in a wardrobe that layers intimacy with scale.
Jalen Green for Calvin Klein
At its core, the campaign pushes Calvin Klein underwear as the most direct reflection of body and lifestyle, and outerwear as the foundation of an urban uniform. The Icon Cotton stretch boxer brief, with its stitch-free Infinity Bond waistband, gives the body a line of uninterrupted tension.
Jalen Green also wears the microfiber stretch hip brief and the Intense Power boxer brief. The underwear styles extend Calvin Klein’s logic of engineered fit for garments that frame physicality through technical cut.
The street looks work in a different tempo. Straight-leg denim and the field jacket recall Calvin Klein’s 1990s foundation, while a terry hoodie under a wool-blend overcoat updates that laid-back attitude into New York pace.
Calvin Klein, once again, affirms its role as the brand that defines a modern lifestyle. Jalen Green joins a line of athletes who step beyond the court into culture, dressed in garments that link private fit to public image.
