One of the many things that Switzerland is known for is a thriving fashion industry. Switzerland is a land of many designers, fashion enthusiasts, and trendsetters. The excellence of the Swiss fashion, especially in the male fashion industry, comes as a result of a culture of great admiration for fashion. You might probably not be familiar with the intricate details of the Swiss fashion industry, but it is possible that you have used a Swiss item or design at least once in your life. The Swiss fashion industry is fascinating in many ways. Here are seven things you didn’t know about fashion in Switzerland.
Switzerland is a Breeding Ground for Talent
With such a highly fashionable population, it is not surprising that there are numerous young designers who are coming out of Switzerland every year. While the world already knows of the established names like Giorgio Armani and Calvin Klein, the new breed of designers is increasingly coming out of Switzerland. Julian Zigerli is an example of a name that became common in the 2010’s. The young designer got into the men’s fashion world and caught the attention of the more established brands immediately. He is today an acclaimed name by himself.
Luxury Shopping
If you love to shop for luxury items, you will be impressed by the Swiss fashion scene. Whether you are looking for jewelry, high-end clothes, shoes or any other item, you can be sure of finding it all in this country. Brands like Rolex, Omega and Cartier are all commonplace in Switzerland. There are also numerous companies that deal exclusively with luxury brands all over the country. The high-end fashion scene thus has deep roots in this country, and it continues to grow every year.
You Can Shop Across the Market
Most people who know about Switzerland’s reputation for hosting big brands tend to assume that shopping in the country must be a costly affair. It is indeed true that the country is the best place to be for high-end shopping. This, however, does not mean that you cannot find some impeccable items at the lower end of the market. Fashion in Switzerland is so diverse that you can find some great items across the market regardless of the price.
The Swiss Value Their Formal Wear
When it comes to the people themselves, there are some great Swiss fashion traditions that are observed in the population. Formal events are specifically guided by some impressive dress codes. Evening dresses, also called Abendkleider, are widely admired, and events like the Zurich Opera are perfect for seeing awesome fashion trends for men. You will observe men picking their best suits while women pick their evening dress colors about what their men are wearing. This tradition of matching remains to be the epitome of elegance, and you will see it being done impressively in Swiss formal events. The Swiss Abendkleid is a great fashion statement that is inspirational and reverberates all around the world of formal dressing.
The Country Leads in Fair Trade
The fair trade industry in Switzerland is well established. The Swiss are known to be the leaders when it comes to spending on fashion wear. The country has consistently been at the top of fair trade product shopping for a long time now. It has been reported by the Swiss Fair Trade on several occasions that the local expenditure per capita level is the highest in the world. This reputation is unique to this country, and it gives the Swiss a distinguishable identity in the fashion world.
The Country is a Haven for Designers
Switzerland is a country adored by designers from all over the world. The country has indeed been the meeting point for designers for a very long time. Over the years, many designers have consistently shifted their bases from other cities like Paris to the many famous Swiss cities. Martina Cavadini, Bijoux Coquette, and VIU are some of the brands who have completely moved to this country. Switzerland has such a diverse and accommodating culture, and it is not difficult to see why most designers find it to be the perfect host.
Switzerland Hosts Several Fashionable Cities and Towns
Finally, you can find some of the best fashion shopping cities and towns all across Switzerland. Bern, Gstaad, and Geneva are all known as places that are frequented by celebrities and other high-end shoppers. Gstaad is specifically among the many upscale resort towns that are specifically famous for shopping. The country is thus an all-around fashion spot that takes the crown for several fashion-related affairs.
