Roch Barbot

Roch Barbot is a French model whose career began after an encounter with a modeling agent at a party in Paris. Initially skeptical of the approach, he took it seriously when a friend confirmed that the man worked for an agency. His subsequent career included an exclusive with Prada and international advertising for Lacoste.

In a 2015 interview with DA MAN, Roch recalled that introduction and reflected on an industry that had changed around him. He had begun working when photographers still used film, observing how digital photography had accelerated the process. He also resisted treating modeling as a contest between colleagues, explaining that clients chose people for their individual images and styles. His own account emphasized knowing what he wanted and retaining a strong sense of character.

Lacoste’s spring-summer 2014 campaign became a particularly visible assignment, placing Roch above the streets of New York. Coach also cast him for its pre-fall 2014 advertising. Missoni followed with a fall-winter 2015 campaign, establishing a relationship he revisited in the label’s spring-summer 2022 lookbook.

Magazine work provided another sustained part of his portfolio, including appearances in GQ and Les Echos, alongside advertising for Canali in 2017. His work for Italian menswear houses continued with Tod’s pre-fall 2024 campaign, placing him within the brand’s Italian Stories series more than a decade after his Lacoste advertising.