Elliott Reeder

Elliott Reeder is a British model who moved into fashion after playing competitive rugby. A holiday photograph posted on Instagram brought him to an agency’s attention, beginning a career that developed through sportswear bookings and international menswear advertising.

Elliott was discovered after posting a photograph from a holiday in Barcelona. Ralph Lauren became an important early client, with a campaign in Miami standing out among his first major experiences. International assignments followed, taking him from his sporting background into a working life shaped by travel and photographic shoots.

His advertising work included BOSS Bodywear’s spring-summer 2021 campaign and Björn Borg’s 2022 underwear campaign. Magazine appearances, including L’Officiel Hommes Ukraine and GQ Portugal, developed alongside those commercial assignments. His fall-winter 2024 work for Club Monaco extended a portfolio established in menswear advertising.

Speaking to DA MAN in 2026, Elliott described the adjustment from rugby’s fixed routines to modeling’s unpredictable calendar. Sport had taught him body awareness and how to take direction, while fashion introduced an interest in the decisions behind a shoot.

“I’m really interested in production, creative direction and understanding how the whole thing comes together,” he said. That curiosity gives a further direction to a career that began with an unplanned photograph, extending his attention from performing for the camera to the work around it.