Since his modeling debut in 2017, Norway-born Jeenu Mahadevan has been making waves as one of the fashion industry’s foremost models of South Asian descent. Discovered by Haikw designer Ida Falck Øien, Jeenu graced the catwalks for the spring-summer 2018 season, mesmerizing audiences at premier labels such as Burberry and Hermès.

Not long after, Jeenu was featured in editorials for top men’s fashion magazines such as GQ France and L’Officiel Hommes Germany to L’Uomo Vogue. Born from Sri Lankan parents, he has collaborated with some of the greatest names in fashion, like Ralph Lauren, BOSS, and Dolce & Gabbana, to appear in campaigns, making him a role model for South Asian models who are looking to make it big.