Generation Now: Luisaviaroma Highlights Contemporary Men’s Brands

Luisaviaroma taps Carl to model fresh looks from contemporary brands.Pin
Luisaviaroma taps Carl to model fresh looks from contemporary brands.

Luisaviaroma collaborates with photography creatives Gioconda & August for a new fashion editorial. The luxury retailer spotlights contemporary menswear brands with a focus on its latest arrivals. Checking in for an evening at Tabarin in Florence, Luisaviaroma connects with Carl of Brave Models. The fresh face wears looks from a diverse selection of brands, which includes J.W. Anderson and Off-White. / Grooming by Giovanna Fucciolo.

Related: Military Style Reigns | Luisaviaroma Tackles Militant Looks

Editorial: Generation Now for Luisaviaroma

J.W. Anderson Menswear 2017 LuisaviaromaPin
Carl wears a black and white look from J.W. Anderson. The model’s ensemble centers around a striped sweater with a cheeky graphic. The British brand also goes bold with its phallic shaped key holder.
GCDS Menswear 2017 LuisaviaromaPin
Contemporary streetwear provides the inspiration for a casual look from Italian brand, GCDS. Here, Carl wears camouflage nylon jacket as well as a taxi print t-shirt.
Enfants Riches Déprimés Menswear 2017 LuisaviaromaPin
Parisian fashion brand Enfants Riches Déprimés taps into a punk aesthetic with its laid-back clothing. Pictured laughing, Carl wears a graphic tee and ripped denim jeans from the label.
Off-White Menswear 2017 LuisaviaromaPin
Take a modern page from Off-White’s style with designer Virgil Abloh’s cool graphics and streetwear-inspired aesthetic.