Justice Joslin Fronts Provocative JOOP! Homme Sport Fragrance Campaign

The Fashionisto

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Published April 15, 2016

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Updated March 25, 2023

Model Justice Joslin stars in a provocative advertising campaign for Joop! Homme Sport fragrance.Pin
Model Justice Joslin stars in a provocative advertising campaign for Joop! Homme Sport fragrance.

Model Justice Joslin continues to play muse to German brand JOOP!, fronting the campaign for its latest men’s fragrance, JOOP! Homme Sport. Discussing why Justice is its ideal man, the brand revealed, “With his lean and effortless physique, he is the ideal emblem for the brand’s spirit of subtle and sensual chemistry, and the campaign fuses the three blends of seductive mastery into one campaign to show how the dynamic range reflects men’s needs.” Mirroring the playful mix of mint, bergamot, ginger, Tonka bean and orange blossom, JOOP! Homme Sport’s campaign features Justice as a cheeky casanova, emerging from a fresh swim.

Related: Justice Joslin Models Spring Fashions for Simons

Justice Joslin for JOOP! Homme Sport Fragrance Campaign

JOOP! Homme Sport fragrance campaign featuring Justice Joslin.Pin
JOOP! Homme Sport fragrance campaign featuring Justice Joslin.

Flashback: Justice Joslin for JOOP! Homme Fragrance Campaign

Posing nude, Justice Joslin is photographed by Nathaniel Goldberg for JOOP! Homme's fragrance campaign.Pin
Posing nude, Justice Joslin is photographed by Nathaniel Goldberg for JOOP! Homme’s fragrance campaign.

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