James Franco Rocks a Leather Jacket for Coach Fragrance Campaign

The Fashionisto

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Published September 17, 2017

James Franco stars in Coach's fragrance campaign.Pin
James Franco stars in Coach’s fragrance campaign.

James Franco trades in his Gucci membership and joins the Coach family. The American actor fronts the brand’s new fragrance campaign. Traveling to New York for the advertisement, Franco connects with photographer Steven Meisel. He rocks a leather moto jacket as he leans against a vintage Plymouth Valiant. Franco mirrors the fragrance’s timeless cool, which pairs a heart of spicy cardamom and coriander with fresh notes of green nashi and kumquat.

Related: James Franco Covers Out, Talks Directing & Acting

Coach presents its men's fragrance with a new campaign.Pin
Coach presents its men’s fragrance with a new campaign.

Video: James Franco for Coach Fragrance Campaign

Behind the Scenes: James Franco for Coach Fragrance Campaign

Behind the Scenes: James Franco shoots his Coach fragrance campaign.Pin
Behind the Scenes: James Franco shoots his Coach fragrance campaign.
All smiles, James Franco shoots his Coach fragrance campaign.Pin
All smiles, James Franco shoots his Coach fragrance campaign.

Style Watch: James Franco Attends Coach’s Spring ’18 Show

September 2017: James Franco attends Coach's spring-summer 2018 runway show.Pin
September 2017: James Franco attends Coach’s spring-summer 2018 runway show. The actor wears plaid Coach shirt $295.
Images courtesy of Coach
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