H&M introduces its Freefit denim for spring. The premium stretch jeans champion free movement and comfort with Lycra Freefit technology. H&M’s Freefit denim styles come in skinny and slim options. The jeans are front and center as models Lono Brazil and Kamui Tanaka show different ways to wear them. While H&M’s denim is innovative, the brand’s jeans fit into the ideal wardrobe options. Kamui and Lono showcase how you can dress the label’s Freefit jeans up or down.