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Gap

Gap was founded in 1969 by Donald and Doris Fisher. Headquartered in San Francisco, California, Gap represents relaxed American style. The label is known for its denim, khakis, and smart shirts. Gap Inc. also includes brands Banana Republic, Old Navy, Intermix, and Athleta.

Jacob Bixenman sports a denim jean jacket, shirt, and jeans from Gap.

Jacob & Cheikh Brush Up on Gap Denim Essentials

When it comes to Gap, one of its style constants is denim, so it's no surprise that must-have pieces are in the spotlight for spring. Photographer Coliena Rentmeester takes to ...
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Xavier Serrano wears Gap's '90s Originals oversized Icon denim jacket $98 and easy fit jeans $69.95.

Gap Launches Denim Through the Decades Collection

Gap celebrates its 50-year anniversary with the launch of its Denim Through the Decades collection. The lineup celebrates iconic denim styles from the 1970s, '80s, and '90s. Limited-edition pieces come ...
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Sean Lyles and William Los front Gap's Icons of Khakis campaign.

William Los, Roberto Rossellini + More Don Khakis for Gap Campaign

Gap celebrates timeless khaki fashions with its new campaign. The brand champions "Icons of Khakis" with its outing lensed by photographer Koto Bolofo. Stylist Jessica Willis outfits models William Los, ...
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GQ Revisits Gap's Iconic Sweatshirt with Designer Collaboration

GQ Revisits Gap’s Iconic Sweatshirt with Designer Collaboration

GQ and Gap come together once more for a designer collaboration. This time around, GQ revisits Gap's iconic sweatshirt with the help of eight brands. They include Balmain, Dsquared2, and ...
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Roberto Sipos stars in Gap's spring-summer 2018 campaign.

Gap Turns a Colorful Page for Spring ’18 Campaign

After a preview of Gap's colored denim, we get the full impact of the brand's spring-summer 2018 campaign. Photographer Amy Troost collaborates with stylist Beth Fenton to capture Gap's latest ...
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Mathias Lauridsen dons a Gap standard fit shirt in pure linen.

The New Cool: Gap Proposes Chic Linen Fashions

Right on time, Gap champions linen fashions with its most recent outing. The brand enlists the help of models Mathias Lauridsen and Sol Goss. The pair models key essentials for ...
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Left: Trè Samuels wears a blue shirt jacket and green jeans from Gap. Right: Roberto Sipos rocks a Gap short-sleeve oxford shirt and soft pink jeans.

Gap Makes a Stylish Case for Colored Denim

Gap delivers a colorful punch for spring. The fashion brand revisits timeless denim with colorful hues. Relaxed separates and a playful use of colors come together as Gap proposes looks ...
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Making a graphic statement, Geron McKinley wears a Gap check sweater and plaid scarf.

Gap Does Black Friday Right: Take 50% Off Everything

Gap launches its Black Friday sale early. The brand offers 50% off its entire store with the exception of gift cards. Taking into account Gap's already spectacular prices, there's plenty ...
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Ben Jordan appears in Coach's holiday 2017 campaign.

What to Wear Now: Holiday ’17 Style Guide

The holidays are here, and the fashion industry contributes to the excitement of the season. New advertisements, style guides, and collections speak to stylish occasions. Prepare to make fond memories, ...
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Gap proposes colorful stripes. Here, Geron McKinley models a stripe sweater with a chambray shirt. He also wears a striped scarf, denim jacket, and skinny-fit jeans.

Gap Gets Festive with Stripes & Checks

The holiday spirit is contagious as Gap champions new season styles. The fashion brand showcases its new sweaters and scarves. A mix of stripes, checks, and geometric shapes pack a ...
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