Cristiano Ronaldo delivers a playful side with CR7 Underwear’s fall-winter 2018 campaign. Discussing the outing, Ronaldo shares, This was one of the most fun shoots ever! I’m a big kid at heart and it’s not every day you get to jump into a giant ball pit.
The soccer icon continues, CR7 Underwear makes you both look and feel good, so I wanted the new campaign to capture that and have a fun and light-hearted feel!
CR7’s fall collection also marks the tenth season for the brand, which launched in 2014. Revisiting key styles, Ronaldo explains, Underwear is the foundation to any outfit so perfectly cut, premium quality styles are essential to helping you stay on top of your game.
Related: Cristiano Ronaldo is Front & Center for CR7 Underwear Spring ’18 Campaign
The 33-year-old soccer player adds, My new fall-winter range combines optimum fit with cool, edgy design in some of my favorite colors. The color block silhouettes provide a more understated base, while the bold, graphic designs reinvigorate your wardrobe.
Ronaldo says, Sometimes I prefer to take risks with clothing and keep my CR7 Underwear classic, other times I love the patterned, colorful designs which instantly brighten the mood!
Cristiano Ronaldo CR7 Underwear Fall/Winter 2018 Campaign
