HUGO Captures Spirit of Young Berlin with Spring ’20 Collection

The Fashionisto / Published November 13, 2019

HUGO takes us backstage for a look at its spring-summer 2020 men’s collection. Just like its editorial lineup, models Elias de Poot and Benjamin Olisah are front and center for the occasion. Paying a nod to its roots, HUGO revisits its 1993 founding with a sporty aesthetic. A mix of bright and muted colors come together to represent a young Berlin. Continuing a juxtaposition of casual sportswear and tailored suiting, HUGO mixes and matches wardrobe fundamentals. In one look, the German brand pairs a leather jacket with pinstripe trousers. In another ensemble, an oversized rugby shirt joins pleated pants. Altogether, the season serves up a fun approach to style with a retro appeal.

HUGO Spring/Summer 2020 Men’s Collection


Recent Updates

Zara's Holiday Fashion Finds: Gifts for Him That Impress

Zara’s Holiday Fashion Finds: Gifts for Him That Impress

Zara's latest style guide for men arrives just in time for the holiday season, offering a curated selection of gifting ...
Holt Renfrew Curates Winter Comfort from Coats to Hoodies

Holt Renfrew Curates Winter Comfort from Coats to Hoodies

In the spirit of the festive season, Holt Renfrew presents its "Keep It Cozy" style edit, a curated collection that ...
A Suave Holiday: Justin in Simons' Designer Outfits

A Suave Holiday: Justin in Simons’ Designer Outfits

Tackling the holiday season, Simons presents an array of designer ensembles that blend traditional elegance with contemporary flair. In a ...
Luxury on the Lifts: The Best in Harrods Ski Fashion

Luxury on the Lifts: The Best in Harrods Ski Fashion

As winter embraces the slopes with a frosty touch, Harrods presents a refined selection of men's skiwear, perfect for those ...
Alpine Allure: Unveiling Bally's Charming Mountain Capsule

Alpine Allure: Unveiling Bally’s Charming Mountain Capsule

As winter unfolds its crisp, cool blanket, Bally introduces its latest sartorial ode to the season: the Mountain capsule collection ...
Givenchy Pre-Fall 2024: Redefining Modern Formality

Givenchy Pre-Fall 2024: Redefining Modern Formality

Givenchy's pre-fall 2024 collection persists as a symbol of "New Elegance," an aesthetic that nods to the brand's ability to ...

Leave a Comment