Coach Losing Customers to Michael Kors?

The Fashionisto

/

Published June 7, 2014

/

Updated January 12, 2015

coach fall winter 2013 campaign will chalker 0003Pin
Model Will Chalker for Coach Fall/Winter 2013 Campaign

Coach vs Michael KorsThe Motley Fool indicates that as Michael Kors’ profits reach an all-time high, it’s quite possible that the fashion label is cutting into the growth potential for the annual net sales of Coach. “Investors once loyal to the Coach brands’ ability to deliver returns have begun to question whether the company has lost its edge.” But don’t worry too much. Coach is working on revamping its image to compete with its peers. William Sofield is redesigning Coach flagship stores to draw more customers in. Tapping into the growing Asian market, Coach has a large new store opening in Tokyo. Another issue that Coach will have to tackle however, is a fresh new take on its signature products to compete with labels like Michael Kors, who people see as more trendy.

Annual Net Sales

Company Name

FY 2013

FY 2012

FY 2011

Coach

$5.08 billion

$4.8 billion

$4.158 billion

Michael Kors

$3.2 billion

$$2.1 billion

$1.2 billion


Recent Updates

Ryan Gosling Navigates City Lights for TAG Heuer

Ryan Gosling Navigates City Lights for TAG Heuer

Under the glow of neon lights, Ryan Gosling embodies the action hero archetype, starring in a compelling story for TAG ...
Zara Showcases 24/7 Work Style in the City

Zara Showcases 24/7 Work Style in the City

Zara's 24/7 edit captures the unique energy of New York City through a thoughtfully assembled wardrobe for the man in ...
Massimo Dutti Limited Edition: Shades of Sophistication

Massimo Dutti Limited Edition: Shades of Sophistication

In Massimo Dutti's spring-summer 2024 Limited Edition collection, elegance takes form through restraint, showcasing garments that embody a timeless essence ...
Ferragamo Pre-fall 2024 Campaign: Sands of Style

Ferragamo Pre-fall 2024 Campaign: Sands of Style

The Ferragamo pre-fall 2024 advertisement exudes a refreshing aura that evokes the feeling of an endless summer, with Luca Lemaire ...
The Best Bachelor Party Outfits for Celebrating

The Best Bachelor Party Outfits for Celebrating

Bachelor party outfits can range from casual to sophisticated, depending on the planned activities. Whether it's a night out on ...
Djokovic, Niney + More Play Big for Lacoste Ad

Djokovic, Niney + More Play Big for Lacoste Ad

Lacoste's "Play Big" campaign features a diverse group of global icons who embody the brand's commitment to progress and individuality ...