Ermanno Scervino
Peter Lindbergh / Ermanno Scervino
Founders: Ermanno Daelli and Toni Scervino
Established: 2000
Headquarters: Bagno a Ripoli, Italy
Website: ermannoscervino.com
Ermanno Scervino was founded in Florence in 2000 by designer Ermanno Daelli and entrepreneur Toni Scervino. The name combines the designer’s first name with his business partner’s surname. Their house developed around Italian craftsmanship, bringing specialist work in tailoring and knitwear into the language of luxury ready-to-wear.
The men’s collections applied that approach to a wardrobe in which formal and casual clothing could meet. Tailored jackets appeared alongside textured knitwear and outerwear, with fabric treatments giving familiar garments a more individual character. The emphasis was on how a material could change the impression of a recognizable shape, from a suit to a weekend jacket.
The business established its headquarters in Bagno a Ripoli, near Florence, bringing creative and production expertise together. Its menswear also reached an international audience through campaigns photographed by Peter Lindbergh, with actors and models giving the clothes a setting beyond the runway. The advertising placed particular emphasis on the relationship between tailoring and the person wearing it.
The menswear project was interrupted during the pandemic. The wider Ermanno Scervino house continues to operate in womenswear. Its menswear archive records a Florentine interpretation of the luxury wardrobe, connecting workshop techniques with an interest in modern casual dress and expressive tailoring.
From the Archive
January 13, 2017
Will Peltz Travels to Deauville, France for Ermanno Scervino’s Spring Campaign
Actor Will Peltz embraces a dandy edge as he travels to Deauville, France for Ermanno Scervino’s spring-summer 2017 campaign. The
January 19, 2016
Ermanno Scervino Does Glam & Dandy for Fall Collection
Ermanno Scervino looked to model it boy Lucky Blue Smith to open its fall-winter 2016 show. The luxurious outing embraced
July 8, 2015
Ermanno Scervino Fall/Winter 2015 Menswear Campaign: Albert Reed by Peter Lindbergh
Ermanno Scervino enlists fashion photographer Peter Lindbergh to shoots its fall-winter 2015 advertising campaign. Model Albert Reed is front and
January 5, 2015
First Look: Ermanno Scervino Spring/Summer 2015 Campaign
Italian fashion brand Ermanno Scervino taps Argentinean model Mariano Ontanon for its spring-summer 2015 campaign. A first glimpse at the


