Jonas & Fernando Don Summer Tailoring by ARKET

The Fashionisto

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Published June 16, 2023

Ready for a beach wedding or a special summer occasion, Jonas Mason dons a neutral-colored suit by ARKET.Pin
Ready for a beach wedding or a special summer occasion, Jonas Mason dons a neutral-colored, hemp-cotton suit by ARKET. Photo: Iris Humm / ARKET

ARKET sets the style bar high this summer with a laid-back yet elegant men’s tailoring collection. Top models Jonas Mason and Fernando Cabral are the chosen muses for this stylish endeavor, their charisma adding a layer of charm to the fashion excursion.

Captured through the lens of Iris Humm, the beachside photo session radiates a warm, sun-drenched vibe that perfectly complements the collection’s polished style. It’s as if summer decided to step out in ARKET’s chic suits.

ARKET Summer 2023 Men’s Tailoring

Portuguese model Fernando Cabral is a chic vision in light-colored tailoring by ARKET.Pin
Portuguese model Fernando Cabral is a chic vision in light-colored cotton-linen tailoring by ARKET. Photo: Iris Humm / ARKET

The collection is an ode to sustainable fashion, crafted from materials like responsible wool and a clever blend of hemp-cotton. The lightweight utility wool blazer and trousers are prime examples of ARKET’s commitment to environmentally-friendly style. The relaxed cotton-linen blazer and trousers are the perfect picks for a more casual vibe.

Models Jonas Mason and Fernando Cabral take to the beach in sleek summer looks in black by ARKET. Pin
Models Jonas Mason and Fernando Cabral take to the beach in sleek summer looks in black by ARKET. Photo: Iris Humm / ARKET

But what stands out is the brand’s decision to focus on neutral colors. It’s a savvy move, transforming these pieces from just summer wear to versatile outfits worn at any formal event, whether a beach wedding or a formal gathering.

Jonas Mason sports a gray suit with patch pockets by ARKET. Pin
Jonas Mason sports a gray utility wool suit with patch pockets by ARKET. Photo: Iris Humm / ARKET

This collection is an open invitation from ARKET, asking the fashion-conscious man to embrace a relaxed, stylish summer. It’s an invitation that’s hard to resist, as this collection combines simplicity, elegance, and a casual charm tailor-made for the warmest season of the year.

Stylish and timeless, Penny loafers take the spotlight.Pin
Stylish and timeless, Penny loafers take the spotlight. Photo: Iris Humm / ARKET

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