AMI Shares the Spirit of Paris for Spring ’18 Campaign

April 30, 2018
Jackson Hale stars in AMI's spring-summer 2018 campaign.
Jackson Hale stars in AMI’s spring-summer 2018 campaign.

AMI celebrates the magic of Paris with its spring-summer 2018 campaign. The French brand enlists the aid of photographer Oliver Hadlee Pearch for the season. Pearch collaborates with videographer Simon Cahn for a playful adventure. Taking to the streets of Paris, models Jackson Hale, Emin Akyildiz, and Etienne de Testa come together. The trio embraces a summer of cool as they tackle AMI’s vibrant colors and relaxed silhouettes. The Parisian label marries graphic prints and technical materials for the season.

Related: AMI Brings Together Color & Prints for Spring ’18 Collection

AMI Spring/Summer 2018 Campaign

Emin Akyildiz fronts AMI's spring-summer 2018 campaign.
Emin Akyildiz fronts AMI’s spring-summer 2018 campaign.
Donning striped jackets, Emin Akyildiz and Jackson Hale appear in AMI's spring-summer 2018 campaign.
Donning striped jackets, Emin Akyildiz and Jackson Hale appear in AMI’s spring-summer 2018 campaign.
Etienne de Testa takes to the streets of Paris for AMI's spring-summer 2018 campaign.
Etienne de Testa takes to the streets of Paris for AMI’s spring-summer 2018 campaign.
Model Jackson Hale appears in AMI's spring-summer 2018 campaign.
Model Jackson Hale appears in AMI’s spring-summer 2018 campaign.