Eyewear
From the first glasses produced in 1286 Italy to today’s modern eyewear market where you can order your frames online—men’s eyewear has come a long way since its origins in Greek and Roman times. Nowadays, there is no need for trips to the optometrist: one click of a button and your prescription glasses are delivered right to your door.
Warby Parker revolutionized the eyewear market with their home-try-on service, and by adding sunglasses to the mix, they have opened up a highly lucrative sector for designer brands. Gucci, Saint Laurent, and Tom Ford are examples of fashion houses that have eagerly embraced this booming industry.