Zara Origins sets its spring-summer 2026 collection against the Vagabond Motel, a 1953 Miami landmark designed by Robert Swartburg in the MiMo style that defined postwar South Florida. The pairing is pointed. Where MiMo architecture adapted modernist principles to subtropical heat and highway culture, Origins applies a similar logic to the men’s wardrobe, building out a set of core garments tuned to warm weather and natural materials.
Zara Origins Spring/Summer 2026
Models Justin Eric Martin, Alain Gossuin, and George Godspower wear the Zara collection across the motel’s grounds, framed by vintage automobiles, fiddle-leaf figs, and Biscayne Boulevard light. The clothes stay close to a palette of sand, navy, cream, charcoal, and faded blue, with a tan suede jacket and a matching suede bag providing the strongest color accents.
Proportions are relaxed but attentive, visible in the soft shoulder of a houndstooth blazer worn over a white T-shirt and faded jeans, and in a gray zip-front jacket layered over a cream knit polo. A cream overshirt sits open over a brown polo outside a diner; a blue textured crew neck sweater catches the South Florida sun in a close-up portrait. Every piece fits the architecture around it, reflecting a building that was designed for the road.
Zara’s spring-summer output continues with Alberto Guerra in the Zara x Willy Chavarria campaign.
